project

Beyond CRC card, sample kit materials

clients

Kimmy Ng, MD, MPH (Dana-Farber Cancer Institute)

project goal

Develop an identity & study outreach materials

audiences

Study participants & potential participants: adults younger than 50 with colorectal cancer

services

• Communication strategy
• Study intervention
• Branding/logo
• Editing/writing
• Naming
• Print design
• Print coordination